Olala Homes to Boost Its Growth in Spain and Portugal as Strategic Destinations

Barcelona, September 30, 2024 – Olala Homes, an international leader in the vacation rental sector and a benchmark in the tourism real estate market, has announced that it will reinforce its expansion in the Spanish and Portuguese markets in the coming months. The company is currently in negotiations to acquire and incorporate new properties into its portfolio, further strengthening its presence in Spain and Portugal as strategic destinations within its European expansion plan. Over the next three years, Olala Homes plans to allocate 100 million euros to its growth in the Iberian market.

The announcement was made at The District Show 2024, a major international event that brings together more than 12,000 real estate and tourism professionals from September 25 to 27 at Fira de Barcelona.

New Business Approach

In 2024, Olala Homes implemented a decisive shift in its business vision, opening its property portfolio to all types of tourist accommodation, including hotels, aparthotels, and restaurant spaces. With this new focus, the company expects to accelerate its growth and significantly increase, in the short term, the more than 600 properties it currently manages in eight countries across Europe, the Middle East, Asia, and Africa.

The most recent operation announced by Olala Homes in the Spanish market was the acquisition, last August, of two hotels in Spain: the Hotel Robson in Lloret de Mar, Girona (Catalonia), and Hotel Eurowest in Salamanca. These acquisitions mark the beginning of a new stage of growth and diversification for the company.

Ittai Savran, CEO of Olala Homes, stated: “The Iberian market is a priority in our expansion due to the appeal of its locations and consolidated destinations, where demand continues to grow and evolve in terms of product type. We are committed to revolutionizing the accommodation offering under our brand to align with the real demands of today’s traveler.”

Olala Homes supports its ambitious expansion plans with a combination of strategic business vision and deep knowledge of the hospitality sector. Its market intelligence is applied to both developing and existing projects, with dynamic management focused on maximizing the potential of any type of asset. The company is targeting both the development of new projects and the conversion of existing assets, as well as the management of operating hospitality establishments. It also considers a wide range of investment options, including off-plan purchases, lease and management contracts, and joint venture partnerships.

“We are leaving The District Show with very positive impressions. We have identified strong interest and very promising opportunities in the Iberian real estate sector, which we expect to capitalize on in the coming months,” said the company’s CEO.